Privacy Policy
Last Updated: February 2026
This Privacy Policy applies to the Lynxbe Platform mobile application (iOS and Android), the Lynxbe web application, and the Lynxbe website (collectively, the "Services") operated by Lynxbe Ltd ("we", "our", or "us").
1. Introduction
Lynxbe Ltd is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use the Lynxbe Platform application, visit our website, or use any of our services. Please read this policy carefully. By using our Services, you consent to the practices described herein.
2. Information We Collect
2.1 Account Information
When you create an account or are invited to the Lynxbe Platform, we collect:
- Full name and display name
- Email address
- Phone number
- Password (stored securely using bcrypt hashing)
- Profile photo (optional)
- Role and team assignment within your organization
2.2 Business Information
For business accounts on the Lynxbe Platform, we collect:
- Business name and contact details
- Business logo and branding assets
- WhatsApp Business Account credentials and tokens
- Communication channel configurations (WhatsApp, SMS, Voice, Email)
- Team structure and user assignments
2.3 Communication Data
When you use the Lynxbe Platform for business communications, we process:
- Messages sent and received through connected channels (WhatsApp, SMS, Email)
- Call logs and recordings (when enabled by your business administrator)
- Customer contact information managed through the platform
- Conversation metadata (timestamps, read receipts, delivery status)
- Media files shared in conversations (images, documents, audio, video)
2.4 Usage and Analytics Data
We automatically collect certain information about how you use our Services:
- Device information (device model, operating system, app version)
- IP address and approximate location
- App usage patterns and feature interactions
- Performance data and crash reports
- Push notification token (for delivering notifications)
2.5 Cookies and Tracking Technologies
Our web application and website use cookies and similar technologies to enhance your experience, maintain your session, and collect analytics data. You can control cookie preferences through your browser settings.
3. How We Use Your Information
We use the collected information for the following purposes:
- Provide the Service: Operate, maintain, and deliver the Lynxbe Platform features, including multi-channel communications, CRM, analytics, and automation
- Authentication: Verify your identity and manage access to your account and business workspace
- Notifications: Send you in-app notifications, push notifications, and email alerts related to your business activities
- Customer Support: Respond to your inquiries and provide technical assistance
- Analytics: Generate business analytics, dashboards, and reports for your organization
- Improvements: Analyze usage patterns to improve the platform's features and performance
- Security: Detect and prevent fraud, abuse, and security incidents
- Compliance: Comply with legal obligations, including GDPR and data protection laws
- AI Features: Power AI-assisted features such as message suggestions, smart routing, and analytics insights (when enabled by your administrator)
4. Data Sharing and Disclosure
We do not sell, trade, or rent your personal information. We may share your information only in these circumstances:
4.1 Within Your Organization
Information is shared within your business workspace as configured by your administrator, including conversations, customer data, and team activity visible according to permission settings.
4.2 Third-Party Service Providers
We use trusted third-party services to operate the platform:
| Provider | Purpose | Data Shared |
|---|
| Amazon Web Services (AWS) | Cloud hosting, storage, databases | All platform data (encrypted) |
| Meta (WhatsApp Business API) | WhatsApp messaging | Messages, media, phone numbers |
| Google Firebase | Push notifications, analytics | Device tokens, usage events |
| OpenAI | AI-powered features | Anonymized conversation data (when AI features enabled) |
| Twilio / SMS Providers | SMS messaging | Phone numbers, message content |
4.3 Legal Requirements
We may disclose your information if required by law, regulation, legal process, or governmental request.
4.4 Business Transfers
In the event of a merger, acquisition, or sale of assets, your information may be transferred to the acquiring entity.
5. Data Security
We implement comprehensive security measures to protect your data:
- Encryption in transit: All data is transmitted over HTTPS/TLS
- Encryption at rest: Sensitive data (tokens, API keys, credentials) is encrypted using AES-256 before storage
- Password security: Passwords are hashed using bcrypt with strong salt rounds
- Access controls: Role-based permissions with multi-tenant isolation ensure users only access their organization's data
- JWT authentication: Secure token-based authentication with short-lived access tokens
- Audit logging: All administrative actions are logged for security monitoring
- Regular security assessments: We conduct regular security reviews and vulnerability assessments
No method of transmission over the internet is 100% secure. While we strive to use commercially acceptable means to protect your information, we cannot guarantee absolute security.
6. Multi-Tenant Data Isolation
The Lynxbe Platform is a multi-tenant system. Each business organization's data is strictly isolated:
- All database queries are filtered by business identifier
- Users can only access data belonging to their organization
- Cross-tenant data access is technically prevented at the application and database level
- Business administrators control what data team members can access through granular permission settings
7. Data Retention
- Account data: Retained while your account is active. Deleted within 90 days of account closure upon request.
- Communication data: Retained according to your organization's retention policy. Business administrators can configure data retention periods.
- Audit logs: Retained for a minimum of 12 months for security and compliance purposes.
- Analytics data: Aggregated analytics may be retained indefinitely in anonymized form.
- Backups: Encrypted backups are retained for 30 days and then permanently deleted.
8. Your Rights and Choices
You have the following rights regarding your personal information:
- Access: Request a copy of the personal information we hold about you
- Correction: Request correction of inaccurate or incomplete information
- Deletion: Request deletion of your personal information ("Right to be Forgotten")
- Portability: Request your data in a portable, machine-readable format
- Objection: Object to processing of your personal information
- Withdraw Consent: Withdraw consent for data processing at any time
- Restrict Processing: Request restriction of processing in certain circumstances
- Notification Preferences: Control which notifications you receive through the app settings
- Push Notifications: Disable push notifications through your device settings at any time
To exercise these rights, contact us at privacy@lynxbe.co.il. We will respond within 30 days.
9. Children's Privacy
The Lynxbe Platform is a business communication tool and is not intended for use by individuals under the age of 18. We do not knowingly collect personal information from children. If you believe we have inadvertently collected information from a child, please contact us immediately at privacy@lynxbe.co.il.
10. International Data Transfers
Your data may be processed and stored in the following regions:
- European Union (Frankfurt): Primary data hosting on AWS eu-central-1
- Ireland: Secondary infrastructure on AWS eu-west-1
All international data transfers are protected by appropriate safeguards in accordance with applicable data protection laws, including Standard Contractual Clauses (SCCs) where required.
11. California Privacy Rights (CCPA)
If you are a California resident, you have the right to:
- Know what personal information is collected, used, shared, or sold
- Delete personal information held by us
- Opt-out of the sale of personal information (we do not sell personal information)
- Non-discrimination for exercising your CCPA rights
12. EU/UK Data Protection (GDPR)
If you are located in the European Economic Area (EEA) or United Kingdom, we process your personal data based on:
- Contract performance: Processing necessary to provide the Lynxbe Platform services
- Legitimate interests: Analytics, security monitoring, and service improvement
- Consent: Marketing communications and optional AI features
- Legal obligation: Compliance with applicable laws and regulations
Our Data Protection Officer can be reached at privacy@lynxbe.co.il.
13. Israeli Privacy Protection Law
As an Israeli company, we comply with the Israeli Privacy Protection Law, 5741-1981, and its regulations. We maintain a registered database in accordance with the law and respect all rights granted to data subjects under Israeli law.
14. Third-Party Links and Integrations
The Lynxbe Platform may integrate with third-party services (WhatsApp, Google, Meta, etc.). Each third-party service has its own privacy policy. We encourage you to review their policies. We are not responsible for the privacy practices of third-party services.
15. Changes to This Privacy Policy
We may update this Privacy Policy from time to time. We will notify you of material changes by:
- Posting a notice within the Lynxbe Platform app
- Sending an email notification to account administrators
- Updating the "Last Updated" date at the top of this page
Continued use of the Services after changes constitutes acceptance of the updated policy.
16. Contact Us
If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices:
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